You don’t need to do anything. I will do the job for you. Just send your logo, key colors, current website, and design guides.
Then, I will create screens with your Look & Feel, showing your logo, name, and titles. Voilà, your brand new live scenes and overlays are born. I will send them for your approval.
We will meet for a 1:1 call to set you up for your unique LIVE video on a streaming platform of your choice, like Ecamm Live or StreamYard.
Livestreaming is broadcasting of audio and video simultaneously in real-time over the Internet. It is often referred to simply as streaming. Non-live media such as video-on-demand, vlogs, and YouTube videos are technically streamed, but not live-streamed.
In principle, going live does not cost you anything. Social networks do not charge you an extra for going live. You only need your landline or mobile internet connection and a computer or smartphone. There are additional costs if you want to include additional technology, like cameras, lighting or microphone. Also, streaming platforms charge a monthly fee. However, these are not necessarily needed and most of the networks allow going live through their own apps.
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It is important to have a goal why you want to go live. A live video lives from the moment. You should also be open to new ideas, thoughts and inspirations.
At least 10 to 20 minutes are considered good practice for going live. This ensures people have enough time to join.
At some point everybody is afraid to speak in front of, a crowd or a camera. Like everything it is hard until you make it a practice. There are some simple tricks that can help you to keep a relaxed mindset when going live on camera.
Live-Video streaming is an innovative form of Content Marketing. Everybody has been part of a call on Zoom, WebEx or Teams. Now, you can also reach out live on social networks including Facebook, LinkedIn or YouTube is one of them. “Going Live” brings you closer to your followers, supporters and clients than ever before in digital marketing. It is going to stay and only a matter of time before your competitors will use it.
© Daniel Schwenger 2022